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March 24, 2026
海报(海報)hǎibào(hai3bao4)
海报 (hǎi bào) refers to a poster, often used to advertise events, movies, or products. It is commonly found in public spaces and can also be used in digital formats. The term conveys the idea of visual communication designed to attract attention.
Frequency#6043DifficultyHard
Cultural Note
In Chinese culture, posters are often used during festivals and events to announce celebrations, making them a significant part of public life. Notably, the colorful posters during the Spring Festival are an integral aspect of the holiday atmosphere.
Memory Tip
Imagine a big ocean (海, hǎi) where a whale (poster) is swimming, showcasing a vibrant advertisement. The sound of 'bào' can be associated with 'bow', as in a bowing whale presenting itself. Together, they form a visual that captures both the meaning and pronunciation.
Meanings of 海报
hǎibào(hai3bao4)
1poster
2playbill
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About 海报
海报Simplified
海報Traditional
—Strokes
—Radical
名词míngcínoun (n.)Part of Speech
#—Frequency Rank
HSK 3.0L7IntermediateHSKKL3CEFRC1
Podcast: 海报
Podcast: 海报
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AI Study Notes for 海报
Quick Contrast
宣传海报 (xuān chuán hǎi bào) vs 电影海报 (diàn yǐng hǎi bào) — use 宣传海报 for general promotional posters, while 电影海报 specifically refers to movie posters.
Memory Mnemonic
Imagine a big ocean (海, hǎi) where a whale (poster) is swimming, showcasing a vibrant advertisement. The sound of 'bào' can be associated with 'bow', as in a bowing whale presenting itself. Together, they form a visual that captures both the meaning and pronunciation.
Usage Notes
Learners often confuse 海报 with similar terms like 通告 (tōng gào) which means notice, lacking the visual aspect. It's used in both formal and informal contexts, but be cautious with tones—using the wrong tone can change the meaning entirely.
HSK Study Tips
While 海报 isn't an HSK vocabulary word, it connects with HSK level 3 and 4 words related to advertising and communication. Students should focus on the context in which posters are used, especially in marketing.
Cultural Note
In Chinese culture, posters are often used during festivals and events to announce celebrations, making them a significant part of public life. Notably, the colorful posters during the Spring Festival are an integral aspect of the holiday atmosphere.
Common Mistakes
A common mistake is using the term 海报 when referring to a simple announcement, leading to confusion. For example, saying '我有一个海报关于会议' (I have a poster about the meeting) should be corrected to '我有一个通告关于会议' (I have a notice about the meeting).
AI-enhanced 2026-03-24
Pronunciation of 海报
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In Chinese culture, posters are often used during festivals and events to announce celebrations, making them a significant part of public life. Notably, the colorful posters during the Spring Festival are an integral aspect of the holiday atmosphere.
Frequently Asked Questions about 海报
海报 (hǎi bào) refers specifically to a visual poster used for advertising or announcements, while 通告 (tōng gào) means 'notice' and typically refers to written communication that conveys information. While both can be used to share information, 海报 emphasizes visual elements.
Yes, there are various types of 海报, including movie posters, event posters, and promotional posters. Each type serves a different purpose, such as advertising a film, promoting an event, or conveying public service messages.
海报 (hǎi bào) translates to 'poster' in English. It can refer to various types of posters, including advertisements, playbills, or notices. In Chinese culture, 海报 are often used for promotional purposes or to convey important information visually.
You can use 海报 in a sentence like: '我在学校的公告栏上看到了一张新的海报。' (I saw a new poster on the bulletin board at school). This shows how 海报 can be used to refer to any type of printed announcement or advertisement.
Yes, 海报 can refer to both physical and digital posters used for advertising.
海报 can be used in both formal and informal contexts, but ensure the design is appropriate for the audience.
