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March 24, 2026
推广(推廣)tuīguǎng(tui1guang3)
推广 (tuī guǎng) refers to the act of extending or spreading an idea, product, or practice to a wider audience. It is commonly used in marketing contexts to indicate the promotion of goods or services, but can also apply to social movements or cultural practices.
Frequency#10417DifficultyMedium
Cultural Note
In China, promotion is not just limited to products but also encompasses cultural elements, such as promoting traditional festivals or health initiatives, reflecting the importance of collective social progress.
Memory Tip
Imagine a 'twin' (sounds like 'tui') who is a 'growing' (sounds like 'guang') advocate for a new trend, spreading it to everyone around. The twin's enthusiasm helps the idea to 'extend' and 'popularize' among friends.
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AI Study Notes for 推广
Quick Contrast
推广 (tuīguǎng) vs 宣传 (xuānchuán) — use 推广 when focusing on extending reach or adoption, while 宣传 emphasizes the act of publicizing or informing.
Memory Mnemonic
Imagine a 'twin' (sounds like 'tui') who is a 'growing' (sounds like 'guang') advocate for a new trend, spreading it to everyone around. The twin's enthusiasm helps the idea to 'extend' and 'popularize' among friends.
Usage Notes
Be cautious with the context in which you use 推广, as it is more formal and often used in business or marketing settings. Common collocations include 推广产品 (tuī guǎng chǎn pǐn - promote products) and 推广活动 (tuī guǎng huó dòng - promotional activities).
HSK Study Tips
As an HSK Level 5 word, 推广 connects with other business-related vocabulary and concepts. Focus on its usage in sentences related to marketing and public relations, as well as its application in social discussions.
Cultural Note
In China, promotion is not just limited to products but also encompasses cultural elements, such as promoting traditional festivals or health initiatives, reflecting the importance of collective social progress.
Common Mistakes
Learners often confuse 推广 with 传播, which can lead to miscommunication. For example, saying '我想传播这个产品' (wǒ xiǎng chuán bō zhège chǎn pǐn - I want to disseminate this product) should instead use 推广 (tui guang) for clarity in a marketing context.
AI-enhanced 2026-03-24
Pronunciation of 推广
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Grammar Patterns of 推广
推广 functions as a verb — the action or state of the sentence. The Chinese order is Subject + Verb + Object (我吃饭). Negate it with 不 (habitual / future) or 没(有) (completed action). Add aspect markers like 了, 过, 着 directly after the verb. It carries 5 related meanings, each with its own usage notes below. The example sentences below show it in action, with practice buttons (Listen, Practice Writing, Practice Speaking) on every line.
Exercise 1 of 3
Complete the Sentence
有报道说，有3家公司在洽谈这种药的市场____。
There were reports that three companies were negotiating to market the drug.
Example Sentences for 推广 (3)
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1
有报道说，有3家公司在洽谈这种药的市场推广。
yǒu bào dào shuō， ，3 yǒu 3 jiā gōng sī zài qià tán zhè zhǒng yào de shì cháng。
There were reports that three companies were negotiating to market the drug.
2
推广他的新发明一直是件棘手的事情。
tuī guǎng tā de xīn fā míng yī zhí shì jiàn jí shǒu de shì qíng。
It's been a tricky business marketing his new invention.
chú zhēn xuǎn shì yí tóu zī de kē jì kāi fā xiàng mù wài, , chuàng yè zī jīn gōng sī bìng wéi huò dé tóu zī de gōng sī tí gōng guǎn、 lǐ 、 shì cháng tuī guǎng hé jiàn lì wǎng luò děng fāng miàn de.
Besides selecting technological ventures for investment, the firms provide management, marketing and networking advice to the investee companies.
Cultural Notes for 推广
🏮Cultural insight
In China, promotion is not just limited to products but also encompasses cultural elements, such as promoting traditional festivals or health initiatives, reflecting the importance of collective social progress.
Frequently Asked Questions about 推广
推广 is typically used in marketing, public relations, or social campaigns, especially when discussing strategies to reach a larger audience.
Generally, 推广 is more formal and used in professional contexts; for casual conversations, you might use simpler terms like 介绍 (jiè shào - to introduce).
推广 focuses more on promotion and marketing, while 传播 (chuán bō) refers to the dissemination of information more broadly.
